We’ve all thought about it, some of us might’ve even did it in the past. As a business, getting online traction can be difficult. If you’re anew business, it’s even harder. Most social media platforms are now pushing for paid advertising to get your content in front of fresh faces. Often, brands give in to […]
First of all, what is organic reach? As described by the Digital Marketing Institute, “organic reach is the number of people who have seen your post through unpaid distribution.” It’s not uncommon knowledge now that organic reach is in the decline whilst SME’s battle against ever changing social media algorithms. There is data on the […]
Running a small business generally means you have a limited marketing budget compared to larger companies. Despite this, you’re still competing against these mega-firms for the attention of your target audience. So is there a way to remain competitive while on a tighter budget? Fortunately for you, there is, and we’re listing six highly profitable […]
In today’s digital age, it is important that organisations maintain a strong and effective social media presence. Not only are social media channels integral to efficacious marketing, but they are also an extraordinary tool in order to promote your brand, connect with your customers and build lasting relationships with them. However, being relatively new to […]
